IBPTS Market Research
IBPTS “Market Research” is not only about buses, trains, planes and package holidays. It’s a fundamentally about people and understanding their travel patterns and the reason why they travel and in the way they do. IBPTS are focused on transport, travel and the tourism market. IBPTS understands people on the move, their behaviour and travel preferences. IBPTS are at the front of all aspects of travel analysis, from the individual traveller to mass transportation across all modes. IBPTS think radically about our “Market Research”, design and methodology by logging in to our experience, to be able to adapt it with new ways of providing clients with the answers by searching the essence of each project, to ensure the highest quality results, clear concise advice, search for key insights and the analytical gems that make sense of the data. IBPTS only produce high quality data, we add value to by our understanding of the Public Transport, Travel and Tourism markets, our own resources of in-house knowledge, our analytical skills and the ability to interpret data and use it to inform recommendations. IBPTS key factors to “Market Research” are to research rigorously, research the right people, ask the right questions, understand the project, check continuously and analyse intelligently.
IBPTS are the specialist in the following areas of Public Transport, Travel and Tourism “Market Research”:
- Operation Research
- Video and Travel Diaries
- “Mystery Traveller” Surveys
- On Street, Stations, Airports & Origin Destination Surveys
- Face to Face, Family, Informal & Telephone Interviews
- Web & Email Surveys
- Employee Surveys
- Counts, Conjoint & Protocol Analysis
For further information and to join our mailing list please email info@ibpts.co.uk
